The Role of Social Media in Food and Drug Advertising and Regulatory Compliance Implications

This webinar will provide information on the role of social media for food and drugs companies along with how these companies can comply with FDA and FTC requirements. The session will also discuss about the audit readiness and compliance frameworks.

Why Should You Attend:

Social Media can be defined as an array of web- and mobile-based technologies that allow for the creation and sharing of personal, professional and commercial content. Virtually all industries are adapting social media into advertising, promotion and outreach programs to – for example – build brand awareness, build communities of users and inspire consumer involvement. For highly-regulated food and drug businesses, social media presents some unique challenges, particularly with respect to requirements of the Food and Drug Administration and the Federal Trade Commission. With regulatory authorities taking a strong and active interest in social media, it is important for companies to ensure that their uses of social media comply with government requirements.

This 60 minute session is designed for food and drug companies that leverage social media, and is focused towards helping those companies comply with FDA and FTC requirements. Functional groups that have regulatory, legal, marketing, human safety or in-market safety surveillance responsibility will benefit from the information shared in this webinar.

At the end of this webinar, the speaker will handle your specific questions related to the topic.

For Registration:

http://www.complianceonline.com/ecommerce/control/trainingFocus/~product_id=702693?channel=worldconf